VISIT TILLAMOOK COAST
A CASE STUDY
Destination tourism organization Visit Tillamook Coast hired Word’s Out PR in the fall of 2014 to launch a public relations campaign to generate awareness of Oregon’s Tillamook Coast as the ultimate Pacific NW coastal destination. Through public relations strategies including news releases, media outreach and social media management, the challenge was to identify and carry out the best strategies to reach its target audiences.
SERVICES INCLUDED: TRADITIONAL MEDIA, SOCIAL MEDIA, BLOG WRITING
To provide information, service and inspiration for visitors before, during and after their visit to help them make the most of their Tillamook Coast journey.
Statistics are a two-year summary from 2014-2016